So that was Makegood!
Awash with acoustic foam tiles, branded postcards and velcro - it was a superb opportunity to meet potential clients face to face and to invite them to listen to my demos, right there in front of me..
As a voiceover artist in this "day and age", meeting our clients face to face is not something we do every day - the internet has transformed how we work, with our own studios, email and digital audio meaning that we are generally working on our own and getting feedback about our work is a prize that is hard won.
As part of Makegood, I spoke to hundreds of people interested in my work and what exactly I am in the business of doing. Yes, we all know I talk, record, edit and send BUT in reality I enhance people's brands, products and services. I am in the business of branding, sales and audience profiling.
Makegood provided me with the opportunity to actually say this and talk through what that means with actual people!
Then there is the demo business. We send off our showreels digitally or via our websites. Only a few times in my world have a sat and watch a client or potential client actually listen to my precious showreels in front of me.
At Makegood I witnessed hundreds of people put on the headphones and press play.
I watched their faces, smiles, raised eyebrows and quizzical looks as they asked "are they all you?" and "is that you?" to which I nodded and smiled.
I am honored and delighted to say that the feedback to my work was positive and affirming.
As I often say, what I love about voiceovers is the opportunity to dip into the many worlds in which voiceovers inhabit.
What was special about Makegood was the opportunity to engage with people face to face and invite them into my world, just for a little while, to listen, to understand and to talk about my business. The business of reaching audiences with clarity and style. Which ultimately has little to do with foam and velro.
Voice over talent and broadcaster, speaking out.